Kashi Priya

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Every story begins with love β€” love for our roots, our people, and our traditions.

🌿 Our Story β€” The Soul Behind Kashi Priya

In 1994, Late Chandrika Prasad started a humble journey in the lanes of Varanasi, weaving the magic of Banarasi sarees β€” each thread reflecting the heritage of the holy city. His son, Ajay Yadav, carried forward that legacy with the same devotion, keeping craftsmanship and honesty at the heart of everything.

Years later, as the world changed after the pandemic, a new realization struck the family β€” the real taste of purity was disappearing from our kitchens. Food had become faster, but not better. What once smelled of ghee and love now carried the burden of adulteration.

That’s when Mrs. Yadav β€” a woman deeply connected to rural communities β€” decided it was time to bring back what was lost. She saw the strength and skill of countless rural women who still held the timeless art of making pickles and ghee the traditional way β€” slow, pure, and full of soul.

With their hands, hearts, and hope, she started a small offline venture, crafting food that tasted just like home. The response was overwhelming. Every jar carried not just flavor, but trust. And from that trust, the dream of Kashi Priya was born β€” to share the real taste of Varanasi with the world.

Inspired by the divine love of Shiv and Krishna, Kashi Priya stands for more than food.
It stands for purity that feels sacred, taste that feels nostalgic, and empowerment that feels eternal.

Each product is a tribute β€” to our culture, our women, and our belief that authentic taste can heal hearts and connect generations.

Kashi Priya β€” Made with devotion, served with love.